Branding
Corazonada
Challange
En este proyecto tocamos base con lo esencial: la importancia de un buen logo. Exploramos cómo un símbolo puede transmitir la esencia de una marca, conectar con su público y convertirse en el punto de partida de toda su identidad visual.
Service
Figma
Framer
Project Goal
The objective was to design a social media app where users could share posts, connect with others, and engage with content effortlessly. The focus was on creating an intuitive interface that encouraged interaction while maintaining a visually striking design.
Design Approach
Typography: A sleek, contemporary typeface was chosen to reflect the fast-paced and interactive nature of social media.
Color Palette: Bold and energetic hues were used to enhance engagement and give the platform a youthful, inviting feel.
Icons & Graphics: Playful yet clean icons were incorporated to ensure clarity and ease of use, complementing the overall user experience.
User-Centered Layout: The interface was structured to maximize accessibility, making content discovery and sharing effortless.
Interaction Design
Micro-animations and smooth transitions were integrated to bring the app to life. The use of real-time interactions, swipe gestures, and engaging motion effects made the platform feel dynamic and immersive, enhancing user engagement.
